If you’re a soda sipping selfie fan, Coca Cola has something new for you. In an effort to stay relevant with drinkers of all ages, the soda-maker has introduced a new “selfie bottle” that automatically takes photos while you drink.
How does it work, exactly?
There’s a camera positioned in the base of the Coke bottle; it activates when the bubbly is tipped 70 degrees, ad industry site The Drum reports. The photos can then instantly be shared on Instagram, Facebook and Snapchat.